Discover our process step by step.
Yourban captures real search behaviors from Google, TikTok, and GPT-based engines. These signals reveal what people actually want, compare, question, or anticipate—providing a real-time proxy for true demand.
Each new data batch updates semantic embeddings, behavioral clusters, and trend scores. The system continuously re-learns without losing past knowledge, adapting instantly to shifts in consumer behavior.
Diego, our multilingual AI agent, interprets signals across languages and cultural nuances. He normalizes meaning, detects subtle patterns, and connects insights across regions and contexts.
Organizations can enrich Diego with their own internal datasets—footfall, sales, CRM, leasing, operational metrics—creating a unified, dynamic model aligned with real-world performance.
We merge global behavioral patterns with hyper-local insights to detect what’s rising, declining, or missing in specific territories. This reveals opportunities and gaps invisible to traditional research.
Yourban transforms all signals into clear, actionable insights: what to communicate, where to invest, which brands are emerging, and what people will want next. Decisions become faster, sharper, and grounded in real-world behavior.
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