Fanatics Collectibles : Are Trading Cards the New Retail Trend of September 2026 ?

Created on:
October 22, 2026
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Fanatics Collectibles : Are Trading Cards the New Retail Trend of September 2026 ?

Remember Pokémon cards? Well, imagine the same excitement, but featuring the biggest stars in sports.

And clearly, it's catching on! According to data from Yourban, Fanatics Collectibles has recorded an impressive +3,042.9% growth in popularity!

From rare cards to limited editions, the brand is making waves, even in France. So, let's take a closer look at its stores, new openings, and expansion across the French market.

What Exactly Is Fanatics Collectibles?

Founded in 2021, Fanatics Collectibles is an American company specializing in trading cards and part of the Fanatics Group.

The idea? Buy packs of cards, open them, and discover which athletes you've got! It's all the excitement of mystery shopping: you never know which card is hiding inside.

And some rare, autographed, or limited-edition cards can be resold for much more than their original purchase price. Plenty of reasons to try your luck!

Football, NBA, Formula 1, baseball, NFL… The biggest names in sports are featured on these cards, and there's something for everyone: Disney, Marvel, and even Star Wars are part of the collection too.

How Has Fanatics Collectibles Expanded Its Retail Presence in France?

2022: Fanatics acquires Topps' trading card business, a brand already well known among French collectors.

2025: Fanatics Collectibles' sales in France increase by 55%, according to figures released by the company.

2026: Fanatics Collectibles opens its first Parisian pop-up at Westfield Forum des Halles. An interesting first physical retail location in one of Paris's major shopping centres.

September 2026: The brand announces its first permanent flagship store in France, located at 106 bis rue Saint-Lazare in Paris.

How Much Retail Space Does Fanatics Collectibles Occupy in Its Stores?

When it comes to retail space, Fanatics Collectibles is thinking big! The brand favours spacious locations to showcase its collections while also hosting activities and events.

Two flagship stores illustrate this strategy:

  • London, Regent Street: A store covering nearly 803 m², opened in April 2025.
  • Paris, rue Saint-Lazare: A new 518 m² flagship store.

What Kind of In-Store Experience Does Fanatics Collectibles Offer?

At Fanatics Collectibles, visitors come to buy cards, but also to fully immerse themselves in their passion!

The brand focuses on an interactive shopping experience, offering a range of activities and services:

  • Live card openings: A dedicated breaking studio allows visitors to open card packs live and share their discoveries with fellow enthusiasts.
  • Card authentication: A grading service allows collectors to have their cards professionally evaluated and certified.
  • Exclusive events: Meet-and-greets with athletes, autograph sessions, and new collection launches bring the stores to life.

And it's drawing quite a crowd! According to Fanatics, its London flagship has welcomed more than one million visitors since opening in April 2025, with peaks of up to 20,000 visitors in a single week.

That's what makes these stores real meeting places for collectors!

FAQ – Frequently Asked Questions

Could Fanatics Collectibles Open Stores in Shopping Centres?

It's certainly a possibility! Its pop-up at Westfield Forum des Halles could pave the way for future openings in shopping centres.

How Many Fanatics Collectibles Stores Are There Worldwide?

As of October 2026, Fanatics Collectibles has one permanent flagship store in London and is preparing to open a second location in Paris.

When Will Fanatics Collectibles Open in Paris?

The opening was originally scheduled for October 23, 2026, but has been postponed due to demonstrations.

Could Fanatics Collectibles Be Your Next Retail Gem?

What if Fanatics Collectibles soon found its place in your shopping centres?

As the American giant expands its retail network in France, it could create exciting new opportunities for commercial real estate players!

Looking for more fast-growing brands? Check out our other articles:

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