Yourban continues to evolve and now introduces an essential tool for all marketing teams: a complete module dedicated to social media management and analytics.
The goal is simple: to provide you with centralized, intuitive, and performance-driven control, turning your local content into powerful visibility drivers.

Track your views

Impressions represent the total number of times your content has been displayed. This metric helps you measure your overall reach and understand how effectively your posts are reaching a broad audience. An increase in impressions generally reflects wider distribution or growing interest in your content.

Discover the topics that generate the most engagement

The Interactions section brings together all actions taken on your posts: likes, comments, and other forms of engagement. It allows you to identify which content generates the most reactions and adjust your editorial strategy based on what truly engages your audience.

Measure the quality of your content

The engagement rate compares the volume of interactions with the size of your audience. It is a key indicator for assessing content relevance: a high rate means your followers are active and genuinely interested, regardless of the size of your community.

Compare performance by social network

With platform-specific statistics, you can easily compare your performance across Instagram, Facebook, and TikTok. You can quickly identify:

• the networks where you perform best,
• those where your visibility is strongest,
• and those that require more attention.

This analysis helps you focus your efforts where they will have the greatest impact.

Track your performance over time

The daily performance chart provides a clear, day-by-day view of your activity. It helps you identify your most successful days, spot trends, and adjust your posting frequency accordingly.

Identify your best (and worst) content

The Published Content section displays each post along with its results: impressions, likes, comments, and publication date. This allows you to compare posts, understand what works best, and refine your future content more strategically.

Available now on Yourban.AI

The Social Media module is available today directly from your interface. It was designed to give you a simple, fast, and efficient overview of your online presence.

Ready to boost your online presence? Contact us to activate the feature.