Ahhh, Valentine’s Day… A key highlight in the commercial calendar. From searching for gift ideas to planning outings and shared moments, retail plays a central role in making this wonderful day truly special.
And the signals are clear: some brands are capturing far more attention than others. Discover what is getting French consumers excited as February approaches in this article!
Valentine’s Day: a celebration that is winning over more and more French consumers in 2026
Yes, the French have always been hopeless romantics… but even more so lately! Our data shows a +190% increase in interest in Valentine’s Day. Clearly, this topic can no longer be ignored.
This means it is no longer a “nice to have” but a “must have” in your calendar. Below, discover a few standout gems that are stealing the spotlight in February.
Valentine’s Day: The most popular restaurants in February 2026 !
Here are some of the most on-trend restaurants right now, absolutely worth trying for Valentine’s Day.
- Toasushi (+175%): Toasushi is a recently opened Japanese restaurant in Paris’s 15th arrondissement, located at 54 rue Linois near the Beaugrenelle shopping center. It offers fresh sushi, maki, poke bowls, and specialties such as gyoza and yakitori, prepared in an open kitchen using premium ingredients delivered daily.
- Café Di Roma (+49%): Café di Roma is an iconic family-run Italian restaurant on the Champs-Élysées (35 avenue des Champs-Élysées, 8th arrondissement), open since 1972. It serves continuously from 11:30 a.m. to 11:30 p.m. every day, with no reservations required.
- Black Angus (+49%): Black Angus is a Parisian steakhouse located at 8 place de la République in the 11th arrondissement, specializing in premium Irish Black Angus beef, renowned for its tenderness and marbling.
- Homer Lobster (+22%): Homer Lobster is a well-known Paris restaurant specializing in authentic lobster rolls inspired by New England, made with fresh blue lobster caught off the French coast and served in a homemade toasted brioche bun.
- Junk (+22%): Junk is a Paris-based chain of premium smash burger restaurants, it uses French Charolais and Limousin beef, smashed and served with brioche buns, American cheese, and a secret house sauce.
Which are the best chocolatiers for Valentine’s Day 2026 ?
Although some people claim not to like chocolate (who are you??), overall, chocolate remains a safe and timeless choice. Here are five chocolatiers that are particularly popular right now, perfect for offering your loved one a sweet treat. Consumers are increasingly turning to reassuring, well-established brands.
Fast-growing chocolatiers include:
- La Maison du Chocolat (+516%): A high-end Parisian chocolatier founded in 1977 by Robert Linxe, renowned for its exceptional ganaches, pralines, and artisanal creations, showcasing unique craftsmanship.
- Alain Ducasse (+402%): The chocolate line of Michelin-starred chef Alain Ducasse, produced in an artisanal Paris workshop (40 rue de la Roquette), crafting refined pralines, ganaches, and chocolate bars from bean to bar.
- Jeff de Bruges (+399%): A French chain founded in 1986 by Philippe Jambon, affiliated with Belgian chocolatier Neuhaus, producing artisanal confections (chocolates, macarons) using Ecuadorian cocoa, with over 470 stores.
- Leonidas (+397%): A Belgian chocolatier founded in 1913 by Leonidas Kestekides, famous for its “Manon” pralines made without palm oil, with a global franchise network of more than 1,000 points of sale.
- Lindt (+173%): A Swiss chocolate house founded in 1845, a global leader in fine chocolates (truffles, Lindor bars), known for its museum and giant chocolate fountain in Kilchberg, with cafés and boutiques worldwide.
Have other ideas? Share them with us and we’ll add them to our list!
Valentine’s Day 2026: Trendy florists to discover
Yes, innovation is also happening among florists! Of course, you can always visit your local florist, but where should you go if you do not know one?
Here are some reliable, on-trend options right now:
- Luv Box (+30%): A modern Parisian florist (14 rue Bachaumont, 2nd arrondissement) specializing in flower boxes with preserved roses, customizable fresh bouquets, plush toys, and surprise arrangements, with fast delivery via Uber Eats or dedicated couriers.
- Monceau Fleurs (+22%): A leading French chain founded in 1965 near Parc Monceau in Paris, a pioneer of self-service floral retail, with over 210 stores offering fresh bouquets, plants, and express delivery across France.
- Aquarelle (+22%): A French online service delivering fresh, seasonal flower bouquets arranged by artisan florists (workshop in the Oise region), offering monthly subscriptions and express delivery nationwide.
- Elda Rose (+22%): An affordable, family-run florist in the heart of Paris’s 6th arrondissement (84 boulevard Raspail), known for seasonal flower bunches starting at €3, open late (until 8:30 p.m.), ideal for budget-friendly bouquets and colorful arrangements.
Valentine’s Day 2026: Ideas for couple activities
What if, instead of a physical gift, you offered a memory? Discover the most popular activities right now to inspire you.
Growing leisure activities:
- A hotel night with a private jacuzzi (+357%)
- A bowling session (+49%)
- Going to the cinema (+22%)
- A theatre show (+22%)
- A spa experience (+22%)
Valentine’s Day 2026: Trendy jewelry brands to consider
Whether for a symbolic gesture or simply to make someone happy, here are a few particularly popular jewelry brands right now, suitable for all budgets:
Valentine’s Day 2026: Popular personalized gift ideas right now
Looking to offer something more original? More personal? Here are some trending personalized gift ideas for February 2026.
Personalized gifts :
- A personalized mug (+400%)
- A personalized sweatshirt (+400%)
- A personalized photo gift: album, frame, keyring, necklace… (+326%)
- A personalized cushion (+236%)
- A personalized plush toy (+49%)
Fast-growing branded gift sets :
- Horace men’s gift set (+2500%)
- Rituals men’s toiletry bag (+1500%)
- Smartbox wellness and relaxation experiences (+600%)
In short, plenty of ideas to borrow for a romantic celebration!
A key moment to turn into performance !
Valentine’s Day 2026 is no longer just a symbolic occasion: it is a true accelerator of attention and consumption. The trends speak for themselves: desirable experiences, clearly identified brands, and differentiated offers are the keys to making the most of this strategic moment.
And if you would like to capture the latest trends and anticipate upcoming key moments, get in touch with us.
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